Catagory
Industry Growth & Advocacy
Focus
Shaping Tourism Policies
Audience
Pan-African Tourism Industry
Pan-African Industry Growth & Development Advocacy
The Africa Tourism Private Sector Alliance (ATPSA) is deeply committed to fostering a thriving and sustainable tourism sector across the African continent. A cornerstone of our approach to achieving this vision is our robust focus on policy and advocacy. We understand that the right policies and regulatory frameworks are essential to unlock the full potential of tourism and drive inclusive economic growth. To this end, ATPSA serves as a powerful and unified voice for the private sector, actively engaging with governments, regional bodies, and a diverse range of stakeholders to champion policies that enable development and remove barriers to progress.
- Policy Development
ATPSA works collaboratively with its members, drawing on their expertise and insights, to analyze existing tourism policies and identify key areas where improvements can be made. We believe in a proactive approach, developing and recommending innovative policies that foster competitiveness, promote sustainability, and ensure that the benefits of tourism are shared by all. This comprehensive approach includes addressing critical issues such as attracting investment, developing robust infrastructure, and creating efficient and supportive regulatory frameworks.
- Travel Facilitation Advocacy
A significant part of our advocacy efforts is centered on the crucial need to remove barriers to travel within Africa. We firmly believe that facilitating seamless travel is essential to boosting intra-African tourism and promoting regional integration. ATPSA actively pushes for more accessible visa policies, works to increase air connectivity between African nations, and advocates for the reduction of travel costs, making it easier and more affordable for people to explore the continent. We also strive to streamline border procedures, ensuring efficient and welcoming experiences for both tourists and business travellers.
- Intra-Africa Tourism Development
ATPSA recognises the immense potential of intra-Africa tourism to drive economic growth, create jobs, and strengthen regional integration. We are dedicated to promoting its expansion and development, working to implement the African Continental Free Trade Area (AfCFTA) protocols to facilitate the seamless trade in tourism services across borders. By fostering greater collaboration and connectivity among African nations, we aim to unlock new opportunities and create a more resilient and dynamic tourism sector.
- Stakeholder Engagement
We understand the importance of building strong and collaborative relationships with a wide range of stakeholders. ATPSA actively engages with government agencies, non-governmental organizations (NGOs), industry associations, and other key players in the tourism ecosystem. This collaborative approach ensures that the private sector's perspective is not only heard but also actively considered in the development of effective tourism policies and strategies. By working together, we can create solutions that are both practical and impactful.
- Industry Standards and Best Practices
ATPSA is committed to promoting the adoption of the highest standards and best practices throughout the African tourism industry. We believe that by enhancing service delivery, improving customer satisfaction, and ensuring the sustainable management of tourism operations, we can elevate the overall quality and reputation of the sector. This focus on excellence is essential for building a globally competitive and responsible tourism industry in Africa.



